Pakistan International Trade Fair (PITF 2017) organized from October 26 to 29, 2017 at Karachi Expo Centre, closed with the Gala Night “Uroos ul Bilaad – Tales of Mystical Beauty”. The Federation of Pakistan Chambers of Commerce & Industry (FPCCI) and Badar Expo Solutions who jointly organized the international fair have kept this entertaining night for their foreign delegation and business community comprising of Fashion show and Concert.
The Fashion show comprised of MahaRaja themed collection where eminent designers of Pakistan’s fashion industry including Deepak Perwani, Wardha Saleem, Humayun Alamgir, Ayesha Ibrahim & Shazia Kiyani showcased their collections. The fashion show was followed by Gala dinner. The Designer Collection details are as follows:
DEEPAK PERWANI showcased his collection BAHAAR which indicated the arrival of spring and the festive season of weddings as a major part of our culture.
AYESHA IBRAHIM presented JASHN-E-AROOSI, a Persian language word for “Wedding festive”. The collection was a mix of long gowns, Angrakhas, short shirts, tail Gharara’s lots of princess cut lehengas embellished with crystals Swarovski, zardozi, Resham embroidery, French knots and ruby jewelry stones. The color pellet varies from hues of beige, navy blues, maroons, buzz and lots of silver on various fabrics such as silk, tissue, cotton nets and shantley nets.
HUMAYUN ALAMGIR’s collection NAQSH-O-NIGAAR was inspired from Maharajas of the Sub-Continent, characterized by luxurious styles and made with velvet and banarsi Brocade. The collection also defines the rich colors of modern sherwanis and cuts at the same time both eastern and traditional
The fourth in the show was SHAZIA KIYANI with her collection MUMTAZ MAHAL, an inspiration from the life and styles of Arjumand Banu widely known by the epithet Mumtaz Mahal, a Mughal empress and chief consort Shah Jahan.
The finale of the show was WARDHA SALEEM’s collection THE MUGHAL EMPRESSES a reminiscent of that classic era. A heritage, a legacy, a collection for the ages, the “Mughal Empresses” stands true to the history of the royals and unravels the secret colors of love, traditions and celebration. Inspired by our rich and vibrant heritage, Wardha Saleem blends the bright hues of fuchsia, radiant oranges, vibrant greens, lustrous blues, passionate plums and rich reds in her own signature style. Using traditional block and screen printing techniques along with intricate embroideries and rich embellishments using pearls, gemstones and Swarovski crystals, Wardha reveals the celebration that lies hidden within these vibrant colors on the canvas of rich jamawars, pure silks, and organza.
The event is being directed and choreographed by Hassan Riaz, make up and styling by Angie Marshal and team, while PR of the event is being handled by Mujtaba Javaid of White Space PR.