HUM TV Network Limited organized Masala Family Festival 2016 in Lahore last week.
The two-day Festival held at Expo Centre, Lahore, on November 12 and 13 attracted a huge number of visitors from all corners of the city and provided families with an opportunity to plan a day out, where they met their favourite Masala chefs, watched live cooking demonstrations, shopped, and purchased autographed copies of their favourite cookbooks.
The audiences were enthralled by the live cooking demonstrations by all the Masala chefs at different times during the two-day festival, as it gave them a chance to interact with their favourite chefs.
Apart from having a chance to interact with their favourite chefs, this year audiences’ favourite Chef Shireen Anwer celebrated her 7th anniversary at HUM Masala among fans who cheered with her as she cut the anniversary cake.
The highlight of this two-day event was the launch ceremony of HUM Network’s latest book ‘Manpasand Masala’s Desserts’, the fourth book in the culinary series by HUM Network featuring recipes by the top chefs of Pakistan including Chef Shireen Anwar, Zubeida Tariq, Gulzar Hussain, Rida Aftab, Zarnak Sidhwa, Tahir Chaudhry, Zakir Hussain, Shaista Qazi (Chef Shai) and Noreen Aamir.
The other highlight of festival was the kids’ arena having wide ranging fun options, from jumping castles to floating ship and a pet show to keep children of all ages occupied.
Visitors also had a field day shopping as all major FMCG companies were part of the event, selling everything from household appliances, food items, crockery and jewellery. To satiate the appetites of the visitors, the organisers had arranged food and drinks stalls as well.
The festival concluded on a high note with performances by Raga Boyzz, Shahida Minni, Malkoo and Rabi Peerzada who performed to audience requests and received appreciation from the happy crowd.